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journalist and editor who has been editor-in-chief of Vogue since 1988 and artistic director for Condé Nast, Vogue's publisher, since 2013.
With her trademark pageboy bob haircut and dark sunglasses, Wintour has become an important figure in much of the fashion world, widely praised for her eye for fashion trends and her support for younger designers.
She had also added the "Index" section, a few pages of tips meant to be torn out of the magazine.
At staff meetings, she earned Wintour's respect as the only person who publicly challenged her.
Her changes moved the magazine from its traditional eccentricity to a direction more in line with the American magazine.
Wintour's ideal reader was the same woman Savvy had tried to reach. She wants to know what and why and where and how." Those changes worsened the magazine's problems.
Mirabella had preferred tight head shots of well-known models in studios; Wintour's covers showed more of the body and were taken outside, like those Diana Vreeland had done years earlier.
Under her editorship, the magazine renewed its focus on fashion and returned to the prominence it had held under Vreeland.Editor Edward Kosner sometimes bent very strict rules for her and let her work on other sections of the magazine.She learned through her work on a cover involving Rachel Ward how effectively celebrity covers sold copies.Animal rights activists have attacked her for promoting fur, while other critics have charged her with using the magazine to promote elitist views of femininity and beauty. Her great-great-great-great grandfather was Frederick Hervey, 4th Earl of Bristol, who served as the Anglican Bishop of Derry.
A former personal assistant, Lauren Weisberger, wrote the 2003 bestselling roman à clef The Devil Wears Prada, later made into a successful film starring Meryl Streep as Miranda Priestly, a fashion editor, believed to be based on Wintour. Sir Augustus Vere Foster, 4th Baronet, the last Baronet of that name, was a granduncle of Wintour’s.Later, she moved to the US, with stints at New York and House & Garden.